Codes and Conventions of Newspaper Advertisements

Below are the codes and conventions of Newspaper Adverts:

• The advert has the logo of the channel that the programme will be shown on
• The title of the documentry is clearly displayed and it does not blend in with the main image
• The text is ontop of a box, making it stand out more clearly
• There is a main image which relates to the documentary, it is normally striking and eyecatching and creates a narrative
• The scheduling of the documentary is shown on the advertisement
• There is a slogan which anchors the show, it is short and catchy
• The image fills the entire poster